Home to a GBP £31.9 billion economy, the largest city economy outside of London, Birmingham is established as a prosperous, high-growth investment city.
- Prosperity Living
21.7%
5-year average property price growth in the West Midlands forecast at 21.7% to 2024.
- Savills
19.5%
Average cumulative property price growth in Birmingham is forecast at 19.5% 2021-2025 (average cumulative growth for the UK during the same time period is 14.5%).
- Jones Lang LaSalle
HS2
A GBP £4 billion increase in Birmingham’s economic output per year and 50,000 additional jobs in the West Midlands (26,000 of which would be in Birmingham).
- Birmingham.gov.uk
89,000
Undersupply driving growth for investors - Birmingham needs 89,000 new homes between 2011 and 2031.
- Savills
75%
75% of ‘city core inhabitants’ aged under 35 years old. Prosperity Living’s key target market.
- Prosperity Living
40%
40% of Birmingham’s population is aged under 25-years-old. The youngest major city in Europe.
- Knight Frank
6%
With the brand, central location, and facilities that will command a premium rental rate there will be a predicted 6% annual yield.
- Prosperity Living
50%
50% graduate retention rate meaning subdued development activity in recent years has exacerbated the demand for rental accommodation in the city centre.
- Savills
12%
Cumulative average rent growth forecast 2021-2025.
- Jones Lang LaSalle
Welcome to Smithfield House
Smithfield House presents a once-in-a-generation opportunity. Located in the Central Eastside district, it takes its name from Birmingham’s iconic Wholesale Market. Since 1817, this historic site has been a bustling hub of trade, and today it is enjoying a renaissance, reclaiming its rightful place as the beating heart of the city. Drawing inspiration from its entrepreneurial past, Smithfield House will honour and celebrate this proud heritage. Influenced by New York’s iconic Meatpacking District, our ‘City x Country’ concept will offer a stylish and cosmopolitan lifestyle at the heart of Eastside’s flourishing cultural quarter.
Why Invest in Smithfield House
Regeneration
Smithfield’s £1.9 billion regeneration will revitalise Birmingham, creating a new home for the Bull Ring markets, along with leisure spaces, integrated transport, and extensive community facilities.
£1.9 Bn
Investment in Regeneration
Employment
Alongside the new market and festival square will be business and leisure space, including hotels, cafés, restaurants, and bars, helping to create a range of new employment opportunities with an estimated 8,000 jobs.